In Loving Memory of Christina Adams
A 48-year-old mother of two from Clifton, Cape Town. Prayers, a memorial service, the funeral, the burial and a celebration of life — with directions, a livestream and how to support the family, all on one page.
Funeral announcement example
The story of Christina Adams — and how one page spared her family a week of phone calls.
A 48-year-old mother of two from Clifton, Cape Town. Prayers, a memorial service, the funeral, the burial and a celebration of life — with directions, a livestream and how to support the family, all on one page.
The story behind the example
Christina Adams was 48. She grew up in Clifton on Cape Town's Atlantic Seaboard, worked in marketing for over twenty years and swam at Fourth Beach every Sunday. She leaves her husband, Daniel, and their children, Liam and Ava.
Within an hour, the news is everywhere. A cousin posts on Facebook. Her sister-in-law sends a voice note to the family WhatsApp group. Old school friends share a photo with "RIP 💔". By evening, hundreds of people know — and almost none of them know what to do next.
They all care. They all have questions. And they all end up asking the same tired family.
Her current colleagues
“When is the memorial? Can we come as a team?”
Former colleagues
“They hear a week late, from a forwarded post.”
Old school friends
“Where is the funeral — and is it open to everyone?”
New friends & neighbours
“They don't know the family well enough to call.”
People who want to help
“How can we contribute? Who do we send it to?”
The memorial-only crowd
“Just the memorial time and venue, please.”
Those going to the funeral
“What time? Where do we park? Is the burial private?”
Family & friends abroad
“Is there a livestream? What time is that for us?”
Same family, same news, same people. The only difference is where the information lives.
Messages, forwards and phone calls
One page, one link, one QR code
In a real announcement, the Watch live button opens the family's livestream — YouTube, Facebook Live, Zoom or any other link — with their own instructions underneath. In this example there's no real service, so it brings you here.
Create your announcement in minutes. Share one link. Update it whenever plans change.
Christina Adams, her family, contacts and services are fictional and created to show how 43xEvents works. Photos: #WOCinTech Chat on Unsplash.